Figma partners with Google to add Gemini AI to its design platform

TechCrunch
TechCrunch
2M ago
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Figma has partnered with Google to integrate Gemini AI features into its design platform, enhancing image editing and generation capabilities for users.
Figma partners with Google to add Gemini AI to its design platform
A What happened
Figma has entered a partnership with Google to enhance its design platform by integrating several Gemini AI models, including Gemini 2.5 Flash, Gemini 2.0, and Imagen 4. This move is aimed at addressing the evolving needs of product designers and their teams. The integration of Gemini 2.5 Flash will specifically improve image editing and generation capabilities, allowing Figma's 13 million monthly active users to create AI-generated images and request modifications through prompts. Early tests indicated a 50% reduction in latency for the 'Make Image' feature, suggesting significant workflow improvements. This partnership aligns with a trend among AI developers to embed their technologies into existing applications to capture consumer adoption. Additionally, Google has announced other AI collaborations with various companies, emphasizing the growing reliance on AI to enhance efficiency in enterprise workflows.
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Key insights

  • 1

    Enhanced Image Editing: Gemini AI integration will improve Figma's image editing capabilities.

  • 2

    Workflow Efficiency: Users may experience a 50% reduction in latency with new AI features.

  • 3

    Broader AI Trends: Major AI developers are increasingly integrating their models into popular applications.

Takeaways

The partnership between Figma and Google represents a significant step in enhancing design workflows through AI technology.

Topics

Technology & Innovation Artificial Intelligence Business & Markets Innovation