Leonardo DiCaprio Wore Rolex's Most Exciting Release of the Decade

GQ
GQ
2M ago 96 views
The article highlights the surge in popularity of luxury watches, particularly the Rolex Daytona 'Le Mans' and its celebrity endorsements. Released in June 2023, the watch quickly became a collector's item, fetching prices up to a quarter-million dollars on the secondary market. Other notable timepieces featured include the IWC Portugieser and Omega Seamaster, worn by celebrities like Miles Teller and Daniel Craig. The trend reflects a growing intersection of luxury watches and celebrity culture.
Leonardo DiCaprio Wore Rolex's Most Exciting Release of the Decade
A What happened
The article highlights the surge in popularity of luxury watches, particularly the Rolex Daytona 'Le Mans' and its celebrity endorsements. Released in June 2023, the watch quickly became a collector's item, fetching prices up to a quarter-million dollars on the secondary market. Other notable timepieces featured include the IWC Portugieser and Omega Seamaster, worn by celebrities like Miles Teller and Daniel Craig. The trend reflects a growing intersection of luxury watches and celebrity culture.
★

Key insights

  • 1

    Rolex Daytona 'Le Mans'

    A limited-edition watch that became a collector's favorite shortly after its release.

  • 2

    Celebrity Endorsements

    High-profile figures like DiCaprio and LeBron James have popularized luxury watches.

  • 3

    Market Value Surge

    Prices for sought-after models have skyrocketed, reflecting their rarity and demand.

Takeaways

The luxury watch market continues to thrive, driven by celebrity influence and collector interest.

Topics

Fashion

Read the full article on GQ