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What happened
Meta paused its plans to sell Ray-Ban Display glasses outside the U.S., citing unprecedented demand and limited supply. Meta had planned to launch the glasses in France, Italy, Canada, and the U.K. in early 2026. Meta said product waitlists extend well into 2026 and it will focus on fulfilling U.S. orders while it re-evaluates international availability.
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Key insights
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Demand and inventory constraints drove the pause: Meta said unprecedented demand and limited inventory led it to pause planned international expansion.
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Meta prioritized U.S. order fulfillment: Meta said it will continue focusing on fulfilling U.S. orders while it re-evaluates its approach to international availability.
Takeaways
Meta paused planned early 2026 international sales of Ray-Ban Display glasses and is focusing on U.S. orders while it re-evaluates international availability.