Turkey's Competition Board opens investigation into Google advertising billing

Change
Turkey's Competition Board launched a formal investigation into Alphabet Inc and related Google companies over billing and commercial practices for online advertising provided to advertisers and advertising agencies to determine whether they violate Turkish competition law.
Turkey's Competition Board opens investigation into Google advertising billing
Why it matters
The inquiry places Google's invoicing and commercial arrangements for online ads under formal legal review, removing certainty that current billing terms will be acceptable. Advertisers and advertising agencies in Turkey cannot assume existing contracts and invoices will remain unchanged while the board assesses compliance.
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Source

Economic Times

Topics

Regulatory Actions Compliance Big Tech

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