How the 2-Hour Rule Boosted Steve Jobs' Creativity

Inc.
Inc.
11M ago 229 views
Steve Jobs utilized a technique known as the 2-hour rule to foster creativity and generate some of his most innovative ideas. This approach involved dedicating two hours daily to disconnected thinking time, allowing for deeper reflection and idea generation.
How the 2-Hour Rule Boosted Steve Jobs' Creativity
A What happened
Steve Jobs utilized a technique known as the 2-hour rule to foster creativity and generate some of his most innovative ideas. This approach involved dedicating two hours daily to disconnected thinking time, allowing for deeper reflection and idea generation.

Key insights

  • 1

    The Power of Uninterrupted Thinking

    The 2-hour rule emphasizes the significance of setting aside time free from distractions to boost creativity.

  • 2

    Historical Success

    Steve Jobs' application of this rule contributed to his success, highlighting its potential impact on innovative thinking.

  • 3

    Implementing the Rule

    Individuals can apply this rule by scheduling regular periods of uninterrupted time to focus on deep thinking and creativity.

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